New Golf Equipment Expectation vs. Reality

We’ve all heard golf equipment marketing that promises to take multiple strokes off your handicap. How realistic are these claims? What can you expect from new equipment? We tackle these questions and more in this article where we compare your expectations with reality. New Driver Often a golfer’s first thought when it comes to improving… Continue reading →

What Are Golf Balls Made Of?

Nowadays, golf balls are characterized as 2-piece, 3-piece, etc in reference to the varying layers of rubber materials that make up the core of the ball. The covers are typically made of either urethane or surlyn. One of the age old questions, along with “are we alone in the universe?” and “what happens after life?”… Continue reading →

Can a Golf Ball Kill You?

Golf balls carry surprisingly little kinetic energy and compress on impact, ultimately making fatal golf ball accidents rare and unlikely “FORE!” The most (but definitely not only) four-letter word everyone dreads yelling out on the course. We’ve all seen some close calls before but what’s the worst thing a golf ball can do to a… Continue reading →

Callaway Golf Announces New Chrome Soft And Superhot 55 Golf Balls

Chrome Soft features a new Dual SoftFast Core™ for fast ball speeds off the driver, more control with the scoring clubs, and incredibly soft feel. Callaway Golf Company (NYSE: ELY), an industry leader in hard goods and innovative technologies, today announced its new Chrome Soft and Superhot 55 Golf Balls. Both products will be available… Continue reading →