PUMA Golf and Arnold Palmer Expand Relationship with Multi-Year Collaboration to Develop Apparel, Footwear and Accessories

PUMA Golf and Arnold Palmer Enterprises today announced a multi-year partnership to design, develop and distribute co-branded apparel, footwear and accessories, that will honor Mr. Palmer’s legacy for years to come. The Arnold Palmer by PUMA collaboration (Arnold Palmer x PUMA) will be a premium, modern collection designed to transcend generations. This new venture builds… Continue reading →

Greg Norman Collection Introduces Revolutionary X-Lite 50 Polos for Fall 2019

Golf lifestyle brand Greg Norman Collection, a leading worldwide marketer of technical golf wear for men and women, has announced the Summer/Fall 2019 launch of X-Lite 50™, a revolutionary ultra-lightweight woven fabric poised to push golf polos into new era of functionality and wearability. By incorporating 4-way stretch into a micro-weave technical fabric, X-Lite 50… Continue reading →

PING Introduces G410 Fairway Woods, Hybrids and Crossovers

With an emphasis on speed-generating face technology, maximized MOI’s and added adjustability, PING today introduced the G410 fairway woods, hybrids and crossovers to ensure golfers have multiple options to properly gap their sets. The new custom-fit, custom-built equipment is available for pre-order at the Haggin Oaks Golf Super Shop, an authorized PING golf store. “With… Continue reading →

Major Medal Haul Features Mizuno’s First Ever Driver Gold in 2019 Golf Digest Hot List

Mizuno’s impressive 10-medal haul includes 8 golds with a debut driver gold for the highly anticipated ST190 models Mizuno, the Japanese golf equipment manufacturer long renowned for its beautiful, industry-leading clubs, has won an incredible eight gold medals in the 2019 Golf Digest Hot List, including six in the various iron categories and a first… Continue reading →

Bettinardi Golf Awarded Six 2019 Golf Digest Hot List Awards

Bettinardi Golf, precision milled putter OEM, celebrating their 20th year in business, announces that six of their 2019 putters were honored with the highly coveted 2019 Golf Digest Hot List award. Golf Digest made the announcement on January 28th, 2019 and will follow up with full coverage of the announcement in the March issue of… Continue reading →

2UNDR Launches Spring 2019 Collection: New Prints, T-Shirts, and Lounge Wear

After previewing several new products at the PGA Merchandise Show in Orlando at the end of January, 2UNDR Performance Briefs officially released their Spring 2019 Collection to consumers via their website and social media channels on Friday, February 1st. The Spring Collection includes additions to 2UNDR’s Swing Shift and Night Shift models as well as… Continue reading →

Morton Golf Welcomes New General Manager

Morton Golf selects Mike McGrath for the General Manager position at the Bing Maloney Golf Complex in Sacramento, CA Morton Golf is proud to announce and welcome Mike McGrath as the General Manager for the Bing Maloney Golf Complex, located in Sacramento, CA. McGrath will take over the role formerly served by outgoing General Manager… Continue reading →

Scotty Cameron Introduces New Select Fastback 2 and Squareback 1.5 Putters

Tour-Proven Mid-Mallets Add Key Neck Configurations to Scotty Cameron’s Flagship Lineup Scotty Cameron has added two new mid-mallet models to his flagship line of Select putters – the Select Fastback 2 and Select Squareback 1.5 – developed through feedback from the game’s best players. Available at the Haggin Oaks Golf Super Shop in Sacramento, CA,… Continue reading →

Bridgestone Golf Utilizes 12-years Of Ball-Fitting Data To Build Balls With Unparalleled Distance and Forgiveness– e12 SOFT and e12 SPEED

Bridgestone Golf, the #1 Ball-Fitter in Golf, has unveiled its innovative e12 family of golf balls, using 12 years of proprietary ball-fitting data to take distance and accuracy performance to a new level. The e12 family of balls builds upon the 3-piece, surlyn construction, spin-reducing forgiveness of Bridgestone’s popular e-series, now with more power than… Continue reading →

Tour Edge Announces New Exotics CBX Fairway and Hybrid 119 Versions

Independent Tests Show the Tour Edge Exotics CBX 119 is 13 Yards Longer on Average than Top-Selling Fairway Metals Tour Edge officially introduces the Exotics CBX 119 fairway metals and hybrids, new versions of the tour-winning and award-winning Exotics CBX models originally launched in August of 2017. Modifications were made to the Exotics CBX fairway… Continue reading →